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ROCK THE BELLS FESTIVAL SELLS OUT FOR A SECOND STRAIGHT YEAR WITH A CELEBRATION HONORING THE 50TH ANNIVERSARY OF HIP-HOP

The Festival featured a legendary lineup of Hip-Hop icons, premium food vendors, and elevated experiential activations with Procter & Gamble, Walmart, Mars and more!

QUEENS, N.Y., Aug. 29, 2023 /PRNewswire/ — LL COOL J’s Rock The Bells, the global platform dedicated to elevating Hip-Hop culture from its roots to the modern day, sold out its annual Rock The Bells Festival celebrating 50 years of Hip-Hop for the second year in a row. Co-presented by Procter & Gamble and Walmart, the Festival featured epic performances by LL COOL J feat. DJ Z-Trip and The Roots, RUN DMC, Jungle Brothers, Black Sheep, Brand Nubian, Lost Boyz, Queen Latifah, Ludacris, Method Man & Redman, Swizz Beatz, Salt-n-Pepa, Big Daddy Kane, The God MC Rakim, Slick Rick, Boot Camp Clik feat. Buckshot and Evil Dee, Smif-N-Wessun, OGC and Rock & Bernadette Price, MC Lyte, Yo-Yo, MC Sha-Rock, Roxanne Shanté, Monie Love, Cold Crush Brothers.

Rock The Bells (PRNewsfoto/Rock The Bells)

Rock The Bells (PRNewsfoto/Rock The Bells)

“We’re truly grateful for the incredible support we received for the Rock The Bells Festival, especially in this monumental year as we celebrate 50 Years of Hip-Hop,” said James Cuthbert, President of Rock The Bells. “The Festival selling out for a second year in a row is a testament to the enduring power and impact of this culture and movement that has changed lives and influenced the world. Thank you to all the fans who made this Festival a success. We’re looking forward to the fans joining us at our next celebration.”

In a major tribute to the culture, this year’s Festival featured noteworthy acknowledgments and surprise performances from some of Hip-Hop’s prominent figures including Remy Ma, Rapsody, Big Boi, and Naughty by Nature (Treach and Vin Rock).

Beyond the special appearances, the Festival

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