Tagged: estate

Bowled over? Growing estate agency reveals quirky campaign

bowler hat sandcastle

Independent estate agency Hat and Home has released its 2023 brand marketing campaign and today The Neg can bring you a sneak peek about how it’s all put together.

Renowned for its distinctive advertising using hat imagery (main picture) to portray its service proposition, its latest campaign, called ‘What Moves You?’, follows suit with an even more creative approach to estate agency advertising.

The series of ads to be released over the next few months (two featured here) sees Hat and Home’s signature bowler hat as the vehicle to telling the story of reasons why people move home.

Ben Gee, Hat and Home Founder, says: “It began with us asking our customers why they were moving. The reasons were never to do with money, or the market or climbing the property ladder.

“The reasons were to do with lifestyle and relationships and opportunity for new adventures. People told us about moving closer to family, about new additions, about moving-in together.”

bowler hat made of bricksGee explains how the agency heard stories of amazing new jobs abroad and retirement plans by the coast.

He adds: “As estate agents we facilitate people’s moves but what we are really doing is playing a small part in getting them to the next milestone in their life journey.”


Hat and Home has worked closely with its longstanding creative partner to produce these ads, developing each creative from scratch using the very latest technology in 3D modelling (pictured).

The campaign can be seen across social media, print advertising, outdoor locations, online portals, email campaigns and in the company’s offices and website.

The Neg revealed in May that Hat and Home had launched Milliner Financial Services – a mortgage brokerage headed by Directors and Co-founders Ben Gee and Luke Strzadala.

The choice of name was no coincidence

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Food manufacturer Around Noon to create 200 jobs at newly-acquired site in England

The company, which recently bought Soho Sandwich Company in North London, is opening the premises at Slough Industrial Estate.

Around Noon, which is led by chief executive Gareth Chambers, has reported strong growth, including winning major contracts in travel, foodservice and coffee.

The business, which is based in Newry, has a major contract to supply sandwiches to Marks & Spencer stores on both sides of the border

It has now acquired a 30,000 sq ft factory at Slough Industrial Estate, its sixth manufacturing facility, to enable it to expand further. Most of the 200 jobs will be based at the new Slough site.

Alongside the increase in factory capacity, the company will also bring its total headcount across the group to more than 1,000, with the 200 new jobs being created. In total, around 300 of the 1,000 people will be based in Slough.

Gareth Chambers, CEO of Around Noon, said: “We have grown our run rate at Around Noon in Slough from £4m per annum in 2018 to around £30m per annum today.

“We now manufacture over 400,000 products per week at the existing Slough factory and we are really pleased to have secured additional premises at Slough Trading Estate to support our ongoing growth.”

Slough Trading Estate is also home to Mars, Ferrari, DHL, Lanes Group and UCB.

James Craddock, managing director Thames Valley at industrial property giant SEGRO, which owns the estate, said:

“This is a wonderful example of how the quality and management of our workspace combined with our flexibility and understanding of our customers’ property needs has enabled us to retain and grow our diverse customer base on the Slough Trading Estate.

“Around Noon is a strong, growing business and we’re very pleased to have been able to accommodate them in this upgraded facility

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